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Live Webinar October 23rd, 2014, 9:00 am – 10:00 am  EDT or
Live Webinar October 23rd, 2014, 12:00 pm – 1:00 pm  EDT
Duration:1 hour Webcast – Up to 1 Category C PDU – Free PDU
Hosted By: Gartner Webinars

This webinar looks at how to put the customer in context, identifying which technologies and processes deliver superior customer service experiences.

The role of sensors, location services, knowledge systems and Web self-service and the impact of Twitter, Facebook, multimodule alerts and video are also discussed.

Discussion Topics:

  • How to leverage smartphones to deliver personalized customer care
  • What the emerging technologies for mobile CRM are, and when to use them
  • The implications of a new demographic of customers who are mobile first, and how to address them

Presenter: Michael Maoz VP Distinguished Analyst (Gartner bio)

PDU Category C (PMBOK 5) documentation details:
Process Groups: Executing
Knowledge Areas: 4- Integration 5 – Scope

  • 4.1 Develop Project Charter
  • 4.2 Develop Project Management Plan
  • 5.2 Define Scope

As a Category C ‘Self Directed Learning Activity’ remember to document your learning experience and its relationship to project management for your ‘PDU Audit Trail Folder’

Click to register for Four Ways Mobile Customers Will Force an Overhaul of Customer Service