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Live Webinar September 25th, 2018, 10:00 am – 11:00 am EDT
Activity Type: Education – Course or Training  1 Hour  1 PDU
Provider: Gartner Webinars

If done properly, loyalty programs are an effective way to create and nurture a direct relationship with your customers.

Gartner L2 evaluated loyalty programs of 96 brands in five verticals across several digital touchpoints to identify key attributes that drive successful loyalty program.

In this webinar, Lili Meng (LinkedIn profile, Gartner bio) Gartner research associate unveil insights from our findings and cover which features you should include for leading loyalty programs.

Discussion Topics:

  • Consumer attitudes toward loyalty programs
  • Loyalty features that achieve greater customer engagement and reduce churn
  • Key digital characteristics that distinguish leading brands from competitors

Click to register for:
The Best Customer Loyalty Program Features

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Technical Project Management Leadership Strategic & Business Management

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